The Brief

The key aim of this project was to breathe new life into a seemingly basic and not very user-friendly Shopify website through an entire redesign and introduction of some newer branding and colour palettes. To coincide with a new season launch, we had a short timeframe and managed to deliver way beyond the client’s expectations.

We achieved this by improving the aesthetic and user experience of the website incorporating features, functionality and trust signals designed to create a seamless buying process. A new department structure, search and filtering system allows for customers to shop by style, colour and now size for a stress-free buying experience.

The Project

  • Full Website Redesign on Shopify
  • Product Filtering structure setup
  • Klarna Buy Now Payer Later
  • Facebook & Instagram Shopping
  • Facebook Business Manager & Catalogue setup


  • Shopify
  • Klarna
  • Facebook
  • Instagram

grow your business today

If you have a project you wish to discuss, please fill out the form below and we will get back to you as soon as possible. We are happy to meet our offices in person, or alternatively, via Zoom, Skype or telephone.

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JMW Digital (NE) Ltd
237 Acklam Road, 
TS5 7AB.